PULSE FUSION
3D Modeling
Motion Graphics
Motion Graphics
Insight:
Our research revealed that the majority of EDM festivals employ dark color palettes, futuristic elements, and glowing fonts and graphics in their identities.
Strategy:
We designed an identity made of vibrant colors and graphics, diverging from the typical dark palettes of EDM festivals, while effectively communicating the transformative rainforest experience through immersive visuals.